Graphic Design

Creative Direction and Content Creation – Summer 2024 & 2025

Creative Direction & Content Strategy for F&B and Events – Prestige Café & Laghetto

Year :

2024 - 2025

Industry :

Nightlife and Food & Beverage

Client :

Prestige Café e Laghetto Ristorante Pizzeria

Prestige Café – Cogliate | Laghetto Ristorante Pizzeria – Cogliate

Full management of Creative Direction and Content Creation for the visual communication of Prestige Café and Laghetto Ristorante Pizzeria. The primary goal was to ensure aesthetic and strategic coherence between digital channels and on-site communication, translating the venues' identity into measurable business results.

Core Activities

Integrated Visual Identity: Curating the complete aesthetic strategy, from graphic design for social channels (Instagram, Facebook) to the creation and printing of promotional materials and advertising posters.

Content Production: Ideation, production, and editing of original photo and video content for seasonal campaigns and events, defining a visual style aligned with the venues' target audience and positioning.

Platform Management: Aesthetic coordination of all publications and on-site management of all communication.

Business Results and Measurable Impact

One of the main challenges was striking the right balance between a futuristic look and a trustworthy, approachable feel. Event Development: Ideation and organizational management of new events with over 400 attendees, overseeing all logistical aspects, including the booking and refund system via Eventbrite.

Summary

Revenue Growth: Communication and promotional strategies led to a 80% increase in revenue for the afternoon pool access, demonstrating a direct and measurable impact on profit.

Link

https://www.instagram.com/prestigecafecogliate/?hl=it

Graphic Design

Creative Direction and Content Creation – Summer 2024 & 2025

Creative Direction & Content Strategy for F&B and Events – Prestige Café & Laghetto

Year :

2024 - 2025

Industry :

Nightlife and Food & Beverage

Client :

Prestige Café e Laghetto Ristorante Pizzeria

Prestige Café – Cogliate | Laghetto Ristorante Pizzeria – Cogliate

Full management of Creative Direction and Content Creation for the visual communication of Prestige Café and Laghetto Ristorante Pizzeria. The primary goal was to ensure aesthetic and strategic coherence between digital channels and on-site communication, translating the venues' identity into measurable business results.

Core Activities

Integrated Visual Identity: Curating the complete aesthetic strategy, from graphic design for social channels (Instagram, Facebook) to the creation and printing of promotional materials and advertising posters.

Content Production: Ideation, production, and editing of original photo and video content for seasonal campaigns and events, defining a visual style aligned with the venues' target audience and positioning.

Platform Management: Aesthetic coordination of all publications and on-site management of all communication.

Business Results and Measurable Impact

One of the main challenges was striking the right balance between a futuristic look and a trustworthy, approachable feel. Event Development: Ideation and organizational management of new events with over 400 attendees, overseeing all logistical aspects, including the booking and refund system via Eventbrite.

Summary

Revenue Growth: Communication and promotional strategies led to a 80% increase in revenue for the afternoon pool access, demonstrating a direct and measurable impact on profit.

Link

https://www.instagram.com/prestigecafecogliate/?hl=it

Graphic Design

Creative Direction and Content Creation – Summer 2024 & 2025

Creative Direction & Content Strategy for F&B and Events – Prestige Café & Laghetto

Year :

2024 - 2025

Industry :

Nightlife and Food & Beverage

Client :

Prestige Café e Laghetto Ristorante Pizzeria

Prestige Café – Cogliate | Laghetto Ristorante Pizzeria – Cogliate

Full management of Creative Direction and Content Creation for the visual communication of Prestige Café and Laghetto Ristorante Pizzeria. The primary goal was to ensure aesthetic and strategic coherence between digital channels and on-site communication, translating the venues' identity into measurable business results.

Core Activities

Integrated Visual Identity: Curating the complete aesthetic strategy, from graphic design for social channels (Instagram, Facebook) to the creation and printing of promotional materials and advertising posters.

Content Production: Ideation, production, and editing of original photo and video content for seasonal campaigns and events, defining a visual style aligned with the venues' target audience and positioning.

Platform Management: Aesthetic coordination of all publications and on-site management of all communication.

Business Results and Measurable Impact

One of the main challenges was striking the right balance between a futuristic look and a trustworthy, approachable feel. Event Development: Ideation and organizational management of new events with over 400 attendees, overseeing all logistical aspects, including the booking and refund system via Eventbrite.

Summary

Revenue Growth: Communication and promotional strategies led to a 80% increase in revenue for the afternoon pool access, demonstrating a direct and measurable impact on profit.

Link

https://www.instagram.com/prestigecafecogliate/?hl=it